by Mark Kurlansky From the publisher: Adventurer and inventor Clarence Birdseye had a fascination with food preservation that led him to develop and patent the Birdseye freezing process and start […]
Tag: food-brands
Duncan Hines: How a Traveling Salesman Became the Most Trusted Name in Food
by Louis Hatchett From the publisher: Duncan Hines (1880–1959) may be best known for the cake mixes, baked goods, and bread products that bear his name, but most people forget […]
Finding Betty Crocker: The Secret Life of America’s First Lady of Food
by Susan Marks From the publisher: In 1945, FORTUNE MAGAZINE named Betty Crocker the second most popular American woman, right behind Eleanor Roosevelt, and dubbed Betty America’s First Lady of Food. Not bad […]
For God, Country, and Coca-Cola: The Definitive History of the Great American Soft Drink and the Company That Makes It
by Mark Pendergrast From publisher: From its invention as a cocaine-laced patent medicine in the Gilded Age to its globe-drenching ubiquity as the ultimate symbol of consumer capitalism in the twenty-first […]
Slave in a Box: The Strange Career of Aunt Jemima
by Maurice M. Manring From the publisher: The figure of the mammy occupies a central place in the lore of the Old South and has long been used to ullustrate distinct […]
Birdseye: a biography of Clarence Birdseye
by Mark Kurlansky From the publisher: While working as a fur trapper in Labrador, Canada, Clarence Birdseye encountered an age-old problem: bad food and an unappealing, unhealthy diet. However, he observed […]